What a year! 41 events supported, and an average landfill diversion rate of over 95 percent with no waste sent to incineration. According to the Zero Waste International Alliance, and as a commonly used definition, a diversion rate of over 90 percent is considered “zero waste.”
Many thanks to my clients RF Events, Epic Races, the Ann Arbor Track Club and others, who have made the additional investments to recycle, compost, and reduce event waste rather than send it all to landfill. And the athletes appreciate it too, as evidenced by the thanks and support we get from them at every event.
Thanks also to TerraCycle, whose Zero Waste Boxes and programs allow us to recycle many things we’d normally have to throw away, such as Gu wrappers, disposable gloves, party supplies, hand warmers, and much more.
See below for highlights and lots of juicy data for those of you who like numbers like I do. And if you want to see more, check out the sustainability reports on this website. The 2019 events are all there!